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Tim Talks: Behavioral Health
Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.
Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.
Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.
Short talks. Big insights. Smarter growth.
New episodes weekly.
Episodes
16 episodes
Dr. Summer Gainey | Personalizing Outcomes in ABA & Preparing for What’s Next
In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Dr. Summer Gainey, BCBA-D, to explore what it really means to lead outcomes-driven care without losing sight of personalization. Summer shares...
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Season 1
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Episode 17
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10:20
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Henry Xie | Elevating Human Work Through Automation in ABA
In this episode of Tim Talks: ABA Therapy, Timothy Zercher sits down with Henry Xie, Founder and CEO of Simple Fractal, to explore how automation is transforming the ABA space. Henry shares how his team builds trust in a ...
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Season 1
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Episode 16
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8:34
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Jeff Thompson | From Franchise Mogul to Autism Advocate: Building Clinics That Actually Work
Jeff Thompson went from selling 350+ franchises around the world to radically changing lives in the autism space. In this candid episode of Tim Talks, Jeff shares how his own mental health journey - and eventual autism diagnosis - resh...
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Season 1
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Episode 15
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22:09
Ken Huey | Leading with Heart: Building Trauma-Informed Systems That Actually Work
In this episode of Tim Talks: Behavioral Health, I sit down with Dr. Ken Huey -founder of the Hope Group and nationally recognized voice in trauma-informed care.With over 25 years in behavioral health, Ken breaks down what’s
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Season 1
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Episode 14
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8:32
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Carly & Jon Weinberg - Building a Neurodiverse School That Actually Works
How do you grow a school and therapy center without losing quality or culture? You hire intentionally. You build slowly. And you make collaboration non-negotiable.In this episode, Tim sits down with Carly and Jon Weinberg, the lea...
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Season 1
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Episode 13
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11:34
The Golden Question Every Educator and Parent Should Be Asking | Dr. David Meichenbaum
In this episode of Tim Talks: ABA Therapy, I sit down with Dr. David Meichenbaum, a nationally recognized leader in autism intervention and behavioral consultation. We dive into what it really means to work collaboratively wit...
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Season 1
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Episode 12
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10:17
Patrick Faga | From Flashcards to FirstWork: Digitizing ABA for Independent Learning
On this episode of Tim Talks: ABA Therapy, Timothy Zercher sits down with Patrick Faga, Founder of FirstWork, to explore how technology is reshaping ABA lesson delivery. Patrick shares how his background as a behavior technician sparke...
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Season 1
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Episode 11
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9:28
Scaling ABA with Heart: Operational Lessons from Mordy Friedberg (Best Buds ABA)
In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Mordy Friedberg, Director of Operations at Best Buds ABA, to unpack the reality of building and scaling an ABA practice in today’s climate.Mordy shar...
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Season 1
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Episode 10
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11:10
Building for the 51%: Elevating BCBA Support, Mentorship & Clinical Quality with Dr. Kristen Byra
In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Dr. Kristen Byra, BCBA-D and founder of Upskill ABA, to dive into the evolving challenges - and opportunities - in ABA today.Kristen shares her missi...
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Season 1
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Episode 9
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9:42
Tim Talks: Logan Pratt, CEO of Bloomwell Autism Therapy
In this episode of Tim Talks: ABA Therapy, host Timothy Zercher sits down with Logan Pratt, CEO of Bloomwell Autism Therapy, to explore how Bloomwell is reshaping autism services in underserved communities. Logan shares his journey fro...
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Season 1
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Episode 8
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8:57
Joseph O’Keefe | Scaling with Integrity in ABA: From Solo Practice to Compass ABA
In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Joseph O’Keefe, BCBA, founder and CEO of Compass ABA Therapy. Joe shares his journey from launching Compass during the COVID-19 pandemic to...
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9:32
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Holli Beth Clauser | Building Culture-Driven Systems in ABA
In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Holli Beth Clauser - founder of the ABA C.A.R.E.S. Summit and a leading voice in neurodiverse workplace innovation - to explore the human side of staffin...
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9:59
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Episode Title Daniel Blank: Building the ABA Revolution with People-First Principles
In this compelling episode of Tim Talks, host Timothy Zercher sits down with Daniel Blank, Founder and CEO of ABA Revolution. With decades of experience and a fresh new vision, Daniel shares how he's reimagining ABA therapy from the gr...
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13:53
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Anna Bullard: Championing Access & Equity in Autism Care
n this heartfelt and powerful episode of Tim Talks, host Timothy Zercher sits down with Anna Bullard, VP of Payor Operations at Holding Hands Pediatric Therapy & Adult Services and the driving force behind Georgia’s historic “Ava’s...
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10:32
Matthew Harrington, BCBA | Ethical Marketing for ABA: Why Silence Can Be Harmful
In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Matthew Harrington, BCBA and founder of ABA Digital Marketing Agency, to challenge a controversial idea: Is it unethical NOT to market ...
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Season 1
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Episode 2
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9:09
Sean Yocum, MA, BCBA, LBA | From Family Insight to Field Reform: Redefining ABA’s Gold Standard
What happens when lived experience meets clinical expertise? In this episode of Tim Talks: ABA Therapy, host Tim Zercher sits down with Sean Yocum—ABA clinician, podcast host, baseball coach, and passionate advocate for family-centered...
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Season 1
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Episode 1
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15:37
