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Tim Talks: Behavioral Health
Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.
Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.
Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.
Short talks. Big insights. Smarter growth.
New episodes weekly.
Podcasting since 2025 • 15 episodes
Tim Talks: Behavioral Health
Latest Episodes
Henry Xie | Elevating Human Work Through Automation in ABA
In this episode of Tim Talks: ABA Therapy, Timothy Zercher sits down with Henry Xie, Founder and CEO of Simple Fractal, to explore how automation is transforming the ABA space. Henry shares how his team builds trust in a ...
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Season 1
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Episode 16
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8:34
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Jeff Thompson | From Franchise Mogul to Autism Advocate: Building Clinics That Actually Work
Jeff Thompson went from selling 350+ franchises around the world to radically changing lives in the autism space. In this candid episode of Tim Talks, Jeff shares how his own mental health journey - and eventual autism diagnosis - resh...
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Season 1
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Episode 15
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22:09
Ken Huey | Leading with Heart: Building Trauma-Informed Systems That Actually Work
In this episode of Tim Talks: Behavioral Health, I sit down with Dr. Ken Huey -founder of the Hope Group and nationally recognized voice in trauma-informed care.With over 25 years in behavioral health, Ken breaks down what’s
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Season 1
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Episode 14
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8:32
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Carly & Jon Weinberg - Building a Neurodiverse School That Actually Works
How do you grow a school and therapy center without losing quality or culture? You hire intentionally. You build slowly. And you make collaboration non-negotiable.In this episode, Tim sits down with Carly and Jon Weinberg, the lea...
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Season 1
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Episode 13
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11:34
The Golden Question Every Educator and Parent Should Be Asking | Dr. David Meichenbaum
In this episode of Tim Talks: ABA Therapy, I sit down with Dr. David Meichenbaum, a nationally recognized leader in autism intervention and behavioral consultation. We dive into what it really means to work collaboratively wit...
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Season 1
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Episode 12
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10:17
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