Tim Talks: Behavioral Health

Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.

Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.

Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.

Short talks. Big insights. Smarter growth.

New episodes weekly.

Guest

Jim Szyperski

Jim Szyperski is the CEO of Acuity Behavioral, a company using advanced technology and AI to transform inpatient psychiatry and emergency behavioral health services. With a long background in technology and a personal connection to mental health, Jim brings both empathy and innovation to the field. His work focuses on developing tools like Nora, an AI-powered nurse assistant that helps clinicians save time and make better decisions. Jim’s mission is clear: to use technology not to replace care, but to make it more human.

Guest appearance on:

Jim Szyperski, CEO of Acuity Behavioral: How AI is Reshaping Psychiatric Care