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Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.
Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.
Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.
Short talks. Big insights. Smarter growth.
New episodes weekly.
Ethan Protzel is the Founder & CEO of Behavior Group, a technology-driven ABA organization using artificial intelligence to enhance clinical decision-making, improve treatment precision, and expand access to high-quality care. With a background in both direct services and behavior analysis, Ethan is passionate about empowering clinicians with tools that reduce administrative burden and unlock better outcomes for clients and families.