Tim Talks: Behavioral Health

Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field.

Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy.

Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators shaping the future of care.

Short talks. Big insights. Smarter growth.

New episodes weekly.

Guest

Kristen Byra

Dr. Kristen Byra, BCBA-D, is the founder of Upskill ABA and a nationally recognized leader in clinical decision support systems for behavior analysts. With over 18 years of experience in ABA, Kristen holds licenses in Arizona, Texas, and Massachusetts and has provided both center-based and home-based services for individuals with autism and related disorders. Beyond her clinical work, she has developed tools for major insurance companies, contributed as an expert witness, and serves on Arizona’s Committee for Behavior Analysts. Kristen is passionate about mentorship, elevating BCBA quality, and ensuring sustainable, effective care across the field.

Guest appearance on:

Building for the 51%: Elevating BCBA Support, Mentorship & Clinical Quality with Dr. Kristen Byra